FOR FOUNDERS WHO HAVE THE AUDACITY TO BELIEVE IN THEMSELVES

ATHENA Collective is the growth team startups need to scale their businesses with and without funding.

Is ATHENA Collective Right For You?

Helping female founders scale their startups and retain their equity.  

ATHENA Collective is the growth team startups need to scale their businesses with and without funding.
Membership includes,   

  • Direct Slack access to the Athena CXO team who help founders find clarity and resolution to the challanges of running a growing startup.
  •  Weekly strategy labs and leadership workshops to test new concepts, challenge perspectives, and learn from experienced entrepreneurs and industry experts.
  • 1:1 strategy sessions to make sure our founders stay on track to reaching their growth goals. *

Athena Collective offers a unique blend of collaboration and learning, allowing entrepreneurs, and startup founders, to accelerate their growth without giving equity shares.
(* 1:1 sessions are monthly or quarterly depending on membership level) 

A GROWTH TEAM MEMBERSHIP

So you don’t have to go it alone anymore. We’ve got your back and we’re here to help.

WHAT DOES A MEMBERSHIP FOR STARTUP FOUNDERS INCLUDE?

Athena Collective Provides

Strategy
Strategy Labs, Perspective Shifts, Live Q&As, and Hot Seat Coaching, all delivered by our founding partners to bring clarity to common challenges.  

Advisory
Athena’s CXOs are available to consult on specific projects, review a pitch, lead strategy workshops for you and your team, and/or for 1:1 leadership coaching

Office Hours
Athena’s office doors are wide open during Office Hours. So members can ‘pop in’ to ask a quick question just like they would IRL.

Accountability
Join other pacemakers to set and achieve your goals. Weekly goal tracking dashboards and check-ins

Affliliate Program
All members in good standing get to participate in our affiliate program, increasing their ROI exponentially.

Community
We harness the power of #Slack to stay connected, share wins, ask questions, and post news & updates.

Athena Collective is for you if… 

  • You are a determined and ambitious entrepreneur who has already launched a startup.List item two
  • You are the founder or CEO of your company, with a team of 3-15 employees
  • You are focused on scaling your business with stability, foresight, and profitability.
  • You understand the importance of making well-informed decisions and seeking out strategic solutions to challenges that ensure sustainable growth.
  • You know how unique it is to find business growth guidance from experienced leaders in the startup space with all the conveniences of an online membership and none of the time wasting fluff.
  • You need to feel like you have a growth partner by your side who understands the challenges you face as an entrepreneur leading a growing startup.

We get it because we’ve been there. We know this solution wasn’t out there when we built our companies and we vowed to create this solution one day.  
Well that day has come, we’ve created Athena Collective for you, to accelerate your business growth without compromising speed, agility, or asking you to give up equity in your business. We built it, because we couldn’t figure out why it didn’t already exist.  

Join us in Athena Collective today and experience our unique blend of partnership, collaboration, tough love, and cheerleading.  

Empower yourself to achieve remarkable results.

Athena Collective is for you if… 

  • You are a determined and ambitious entrepreneur who has already launched a startup.List item two
  • You are the founder or CEO of your company, with a team of 3-15 employees
  • You are focused on scaling your business with stability, foresight, and profitability.
  • You understand the importance of making well-informed decisions and seeking out strategic solutions to challenges that ensure sustainable growth.
  • You know how unique it is to find business growth guidance from experienced leaders in the startup space with all the conveniences of an online membership and none of the time wasting fluff.
  • You need to feel like you have a growth partner by your side who understands the challenges you face as an entrepreneur leading a growing startup.

We get it because we’ve been there. We know this solution wasn’t out there when we built our companies and we vowed to create this solution one day.  
Well that day has come, we’ve created Athena Collective for you, to accelerate your business growth without compromising speed, agility, or asking you to give up equity in your business. We built it, because we couldn’t figure out why it didn’t already exist.  

Join us in Athena Collective today and experience our unique blend of partnership, collaboration, tough love, and cheerleading.  

Empower yourself to achieve remarkable results.

DAILY DOSE OF WISDOM

Schedules & Sessions

Strategy Labs
CXOs share strategies & help workshop solutions to challenges

☆ Tuesday-Thursday 3x/week
 🕖 1:00pm EST (45 minutes)

Zoom Live & Recorded

Dear Athena
CXOs answer questions members have pre-submitted or asked live.

☆ 1st and 3rd Fridays/month
🕖 1:00pm EST (60 minutes)

Zoom Live & Recorded

Stretch Sessions
CXOs lead discussions exploring new ideas, tech, innovation, and events.

☆ Once or twice each month
🕖 Determined by topic/hosts

Zoom Live & Recorded

Office Hours
 Just Pop-In, CXOs are available to provide answers or bite-sized coaching.

☆ Weekdays
🕖 11:00am EST (2 hours)

#Slack Chat & #Slack Huddle

ATHENA COLLECTIVE

Memberships to support every growth stage.

ATHENA Collective – Team Membership

ATHENA Collective – Solo Membership

Margeret Johnson

Director of Design

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Frequently Asked Questions

We have designed this membership to give you all the support you need, without adding to your workload or taking up your valuable time. We show up live for you for every week to answer questions, impart wisdom and help you workshop solutions. You can choose what sessions you are going to show up for, no mandates or minimute attendance required. Solo, Team and FXO Members can access recorded sessions don’t have to worry about missing anything. We are here for you when you need us.

While we strongly encourage members to support each other’s businesses, we want to keep the community feed, comments and threads, free from ads, sales pitches and spam. Genuine, supportive interactions only please.

As the membership evolves we may include a marketplace for member products, services and opportunities, but that is currently not available.

Our mission is to help you succeed and if that means sharing our knowledge with your team then we are absolutely here for that. Members are able to book any or all of Athena CXOs for private/group/team training sessions at a 50% discount from our usual rates. Standard rates vary based on training requirements.

PROOF OF IMPACT
Client Reviews

Natalie quickly assesses where you’re at and compares it to where you want to be. Natalie gave me some truly valuable insight into the direction my business needs to go. She also provided valuable information on marketing strategies specific to my type of business to ensure I’m really connecting with my audience. Natalie is amazing at what she does – a truly remarkable person.

Christina A
 (Australia)

Jillian’s intelligence and passion for strategic marketing is among the best I have seen. She has the experience, drive and dedication necessary to see complex projects through to completion, guiding teams and clients through the entire lifecycle process, on time and within budget. She is both a team player and a dynamic leader, a professional who wins the respect of others through her integrity and unwavering desire to bring out the best in her teams.  

Kevin H
(Toronto)

If I were to write a book about Natalie, I think I’d title it “The One Minute CEO,” as it takes about that long for you to figure out this woman knows her stuff and is ready, willing and able to step up to the challenge of getting your business on track. When you are finally ready to recognize that successful leaders ask for help, then you are ready for a dynamo like Natalie Berthe on your team.  

KSteve T
(California)

Jillian jumped in and led the development of an overall corporate strategy to reposition the business at the forefront of a market we hadn’t considered yet. She quickly saw the opportunity, realigned strategic processes for the multidisciplinary business units and contributed to us realizing a 300% increase in total company valuation. All of this within 18 months.  

Walid R
(Cairo)

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